El futuro is Latinx.

Shop Latinx

That’s been one of my guiding mantras ever since I launched Shop Latinx in 2016. Over the last several months, myself and the Shop Latinx team have been in direct conversation with our customers and community members to develop the next iteration of Shop Latinx, which we are proudly launching today. 

So much love and intention has gone into our new branding, which is a reflection of our rich, dynamic, and brilliant Latinx cultures. We’re reaffirming our place as the only online lifestyle marketplace to find intentionally curated Latinx-owned brands and designers that make you feel good about yourself and the world around you.

Another addition to Shop Latinx 2.0 is our newly launched editorial platform, where we’ll be sharing the stories of our beloved brands and the people behind them, plus other original content that I can’t wait to share with you. 

We know that Latinx people are poised to become the majority in the United States within a few years’ time, and we’re on a mission to ensure that our voices continue to be heard, from social media feeds to retail shelves. Here at Shop Latinx, there are never stereotypes and stigmas, only celebration and community.

Our goal has always been to work with Latinx designers, brands, and creators from across the world to build out an entire ecosystem that showcases Latinx greatness. I’m excited to share that we’re in the middle of realizing that goal right at this very moment. In fact, we have a pipeline of more than 300 brands eager to join the marketplace, and we’re expanding our team to accommodate this growing interest. 

Lastly, I want to say a heartfelt thank you to… you! Thank you for being a constant source of inspiration. Thank you for supporting Shop Latinx through its evolution over the last six years. Thank you for believing in what we’re building here. Trust me when I say, the best is yet to come. 

Con abrazos, 


P.S. I’ve curated a selection of my favorite products that you can shop from the marketplace right now. Check ‘em out below and let me know what you think over at @shoplatinx on Instagram and TikTok.