Baby Tress
Slick. Swoop. Define.
New York, NY
•
EST EST 2018
Baby Tress creates modern hair tools rooted in legacy.
Woman Owned
Hannah, CEO, Her & Shannon, CMO, Her
Co-Founders
Co-founders Shannon Kennard & Hannah Choi launched Baby Tress in 2018 to equip women of color with the tools they need to elevate their beauty rituals. Hannah, CEO, is a two-time entrepreneur, having also founded Mama Tress, the creative agency out of which Baby Tress was born. Shannon, the CMO, is a storyteller at heart with a background in fashion PR and digital marketing. Their mission has always been to correct how underrepresented women of color are in the beauty industry by designing thoughtful, useful objects and supporting and mentoring the community of women-of-color who paved the way for Baby Tress to exist.