Hello Updo
Where Scrunchies Aren't One Size Fits All
Bergen County, NJ
•
EST EST 2020
Hello Updo is making scrunchies more texture inclusive because scrunchies shouldn't be one size fits all. We offer silk scrunchies in two sizes in order to fit and protect every hair texture.
Sustainable
Woman Owned
Handmade
Made in the US
Magdaline Hurtado Estevez - She/Her/Ella
CEO
Before breaking into entrepreneurship last year, Magdaline held positions throughout the music industry, where she led Public Relations and supported International Marketing initiatives for artists of diverse genres at leading firms including The Artistry & Records, Universal Music Group, and Roc Nation. She is a graduate of St. John's University and American University. Through Hello Updo, Magdaline aims to innovate the way the industry cares for hair through texture-inclusive scrunchies.